Do “soap-free” or “Tearless” have
any real meaning or are they just marketing hype? “Tearless” or even “tear-free” have very little meaning as
there are no standard definitions or bench marks for use of these terms. Anyone can use this claim, and many
do.
The ingredients that are the most likely to
cause eye irritation are the surfactants, fragrances, colorants and
preservatives. The pH of the whole product is also important, as a high
(alkaline) pH is likely to be very irritating to eyes. This is where
"soap-free" factors in. Soaps are strong surfactants with a very high
pH. The pH of most soaps is 9.0-9.5. Because of the nature of the saponification process, the pH of hard soaps is not adjustable. It is what it is. Detergent formulations can be tweaked to the desirable pH. A 9.0 pH level can be quite irritating to
the canine eye, and is why soaps are not a good choice around eyes or for facial products.
What else causes eye irritation from a shampoo? It
is caused when the solution either contains a significant amount of an
irritating ingredient, such as fragrance oils or colorants, or when the
surfactant is harsh. Again, soaps are harsh surfactants, they aggressively seek
out lipids and emulsify them into the solution. This makes soaps effective
degreasers, but they are also likely to attack delicate tissues of the eyes.
Similarly, Sodium Lauryl Sulfate (SLS) is a very aggressive surfactant that can
overstep its mission of attaching to dirt and oils and actually cause irritation
to eyes or skin. SLS is often used as the means of establishing the harshness
of other surfactants. They are rated as to how they compare in harshness to
SLS.
But harshness of a surfactant ingredient alone
does not itself determine the irritation potential of a shampoo. Irritation
Potential = harshness of surfactants + concentration of those surfactants +
contact time. Concentration of surfactants is determined by the
specific formulation and by the dilution of the product. Foaming products are
highly diluted, so are much less likely to cause irritation than is something
straight out of the bottle. Foaming also dilutes other irritants in addition to
the surfactants. I strongly urge the use of foaming face cleaners to prevent
eye irritation. Any shampoo can be turned into a milder face cleaner by
diluting it 10-15:1 and placing it in a foamer. You can buy a foamer or
re-purpose one from a foaming dish soap. The practice of frothing by beating a diluted shampoo or conditioner or milk foamer has recently gained popularity and allows for good application of less product as well as reducing irritation potential.
Contact time is an important part of the irritation
equation. The longer an irritating surfactant solution is left in contact with
tender eye tissue, the more damage it can do. Left neglected overnight, there
can be serious corneal damage. It is vital that bathing staff be diligent in
detecting signs of eye irritation and do a 5-minute eye flush on any dog who is
squinting or rubbing an eye - even if it means ruining a lovely groom.
Other potentially irritating ingredients in pet shampoos are preservatives and cationic conditioning ingredients, such as cetrimonium chloride. It is important to keep in mind that ANY shampoo can cause eye irritation to a sensitive individual. As stewards of the animals in our care, groomers must not assume a false confidence in marketing claims of "tearless".
For more information on tearless shampoos,
please read our previous article HERE.
In addition to owning TRANSFORMATION PET CENTER in Tucson, Arizona, BARBARA BIRD is author of the book Beyond Suds & Scent - Understanding Pet Shampoos & Conditioners. She is also half of The Groom Pod, a weekly podcast for groomers. The Groom Pod can be found on iTunes, Stitcher, Facebook or www.thegroompod.com.
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